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Seaside Landing.jpg
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Agency


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Agency


 

Content director & Strategist

My agency work includes Content Director & Content Strategy positions at Public Relations, Digital Marketing and Branding firms. I articulate clients' voices and brand messages across Tech, Startup, FinTech, B2B, B2C, Healthcare, Lifestyle and Food & Beverage practices. Specialities: Digital Campaigns, Core and Marketing Messaging, Social Media, Web Content Development, White Space Materials and Media Relations.

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brand storytelling


brand storytelling


To celebrate the 30th Anniversary of Seaside, Florida, one of the country’s iconic examples of a planned community in the New Urbanism style, I developed all the new content for the website—focusing on telling the story of Seaside with the tone and spirit of the place.
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company messaging


company messaging


To launch InkLynk, an online legal notice platform, I developed the Core Messaging to help it clearly tell its story. I also created a set of Marketing Messages that it used to capture the attention of its target audiences.
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marketing messaging


marketing messaging


In addition to developing the content for the new 5Q Partners website, I also created a set of Marketing Messages that targeted their prime audiences.
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web content


web content


During the Paymetric rebranding project, I overhauled all the website language and content to better explain the company and its services and incorporate consistent calls to action.